NouridaLive fully.
Hands holding a sheer sheet mask, catching the light.

Nourida · 누리다 · Korean for “live fully”

Live fully. Start with fifteen minutes.

A new mix of Korean masks every month, picked for you and delivered to your door. Keep the ones you love, and always try what’s new. Fifteen minutes that belong to no one but you.

  • Cancel anytime
  • Skip any month
  • Ships from NJ

How it works

Three steps. One night that’s yours.

The longer version

  1. 01

    Pick a rhythm.

    Weekend (4 masks) or Twice a Week (8).

  2. 02

    Put one on, sit down.

    Each pouch is sealed and numbered. Set a timer for fifteen. Gel masks like to stay longer, so let them.

  3. 03

    Love one? Tell us “keep.”

    After each of your first three masks, we’ll check in. Tell us “keep” and it comes back next month. Say nothing and we’ll swap in something new. Mask four is always a surprise, something new.

An example lineup

Every box is different.

Here’s the kind of month you might get.

  • Sealed mask pouch with a week 1 card

    Week 1

    Collagen ampoule sheet

    bouncy, plump-looking skin for your first night

  • Sealed mask pouch with a week 2 card

    Week 2

    Propolis glow 2-step

    ampoule first, then the sheet

  • Sealed mask pouch with a week 3 card

    Week 3

    Rose PDRN collagen sheet

    the one everyone asks about

  • Sealed mask pouch with a week 4 card

    Week 4

    Surprise

    something new, different every month

  • A sealed gel mask pouch with a bonus card

    Twice a Week bonus

    The long one

    a gel mask for the nights you can stay. Leave it on for thirty, or sleep in it.

Every mask is fragrance-free and retinol-free, in its sealed original pouch.

The acacia wood stand holding four sealed pouches, week cards facing out.

In your first box

A place for your fifteen minutes.

A small acacia wood stand for your nightstand. It holds the month: your pouches, numbered, facing you. That’s how a box becomes a habit. It comes free in your first box.

After that, your masks arrive as a monthly refill: just the pouches, numbered, in a slim mailer. They slip straight into the stand you already have.

Plans

Pick a rhythm

Same picks, same box. Twice a Week just gives you two nights instead of one.

The classic

Weekend

4 masks · one night a week · $20 a month

$20a month

  • Keep any of your first three
  • 1 surprise every month
  • Acacia stand in your first box
Start Weekend

Fragrance-free and retinol-free, always.

Best value

Twice a Week

8 masks · Wednesday + Sunday · $32 a month · $4 a mask

$32a month

  • Keep any of your first six
  • 2 surprises every month, including one long gel mask
  • Acacia stand in your first box
Start Twice a Week

Fragrance-free and retinol-free, always.

Shipping included. Billed monthly from the day you join. Cancel in one click.

Before you decide

The questions people ask first

“Why not just buy on Amazon?”
Amazon sells you boxes of the same mask. We send you a mix of what’s new, and your box learns what you love. The more you keep, the more it’s yours.
“I have sensitive skin / I’m pregnant or nursing.”
Every mask is fragrance-free and retinol-free, and the full ingredients are on the back of every pouch. If you’re pregnant or nursing, consult with your doctor.
“Can I pause?”
Skip any month with one tap. Cancel just as easily. No emails, no calls.
“When does it ship?”
Founding boxes ship the first week of December. After that, a new box ships every month, on your own rhythm from the day you joined.
Two hands holding a sealed mask pouch.

A note from the founder

I’m Yeon. I’m Korean, I live in New Jersey, and I have two small boys. I started sending masks to friends because they kept asking what I used. Then I noticed it wasn’t the masks they were texting me about. It was the fifteen minutes.

Nourida comes from 누리다, Korean for “live fully.” I think it starts with fifteen minutes.

— Yeon

FAQ

Questions

All of them
What exactly do I get?

4 or 8 Korean masks a month in their sealed original pouches, numbered by week, plus an acacia wood stand in your first box. Your first box is all new. After that, a monthly refill: the ones you kept come back, and the rest is new.

What arrives after the first box?

A refill. Your masks for the month, numbered, in a slim mailer. No second stand, no extra packaging. They slip straight into the stand you already have.

How does “keep” work?

After each of your first three masks (first six on Twice a Week), we’ll check in to hear your feedback. Tell us “keep” within a few days and it comes back in your next box.

What if I never reply?

That’s fine. We’ll send you the group favorite, the mask other members kept most, plus new ones to try.

Why can’t I keep mask four?

You use it after we’ve already packed your next box. So it stays a surprise, every month.

When does it ship?

Founding boxes ship the first week of December. After that, a new box ships every month, on your own rhythm from the day you joined.

How does billing work?

You’re billed the day you join, then on the same day each month. Each payment covers your next box. Shipping is included. Sales tax is added at checkout where applicable.

Can I skip a month?

Yes, with one tap from your account.

How do I cancel?

One click from your account. No emails, no calls.

Where do you ship?

Anywhere in the US. Boxes ship from New Jersey.

Founding boxes ship the first week of December

Nobody needs you for fifteen minutes.

Live fully. Start with fifteen minutes.

Fragrance-free and retinol-free, always. Cancel anytime from your account.